There is also an approach to web design called Adaptive Web Design. So the businesses that were fast to understand that they should switch to a different web design approach ultimately won the game.īut responsive web design isn’t the only way to make your webpage mobile-friendly. This decision eventually brought them a huge loss of traffic and potential customers. Many of the websites have underestimated mobile-friendly websites’ power and continued to keep only one version of their page. This meant that the traditional web design that was created for the computer screen only was no longer a thing. In fact, people had web access right in their pockets, and they could enter different websites in a metro, on a lunch break, and pretty much every other time: mobiles started slowly to take the place of the computers. The reason is that websites became way easier to access with smartphones, tablets, and other mobile devices. This worked fine until, in 2016s mobile traffic started to boom, conquering half of the global web traffic.
So logically, the web developers and designers would make them having only the computer screen in mind. Once the benefits of these pages are clear, you can guarantee Mockingbird will be implementing this on all our sites.Now that we understand what responsive design is, let’s see how it differs from the traditional web design approach.īack then, in the 1990s, when the first websites were being created, it was almost impossible to access them through mobiles. This will allow WordPress sites an easier way to create Google’s Accelerated Mobile Pages. The earliest adopters will be major news outlets, but you can bet on this becoming and important feature for small businesses.Īutomattic, the company founded by the WordPress platform founder, is already developing their AMP WordPress Plugin.
From early examples, these pages look to be at the top of mobile search results. Their goal is to improve speed and quality of mobile websites and search results. Google is working on a project called Accelerated Mobile Pages that will be rolling out in 2016. These kind of things can be easy for a web designer to change/fix and increase the mobile friendliness of your website. If you don’t see something like this… You should think about investing in responsive website redesign! You might also find some minor errors, like links that are too small. Try entering your URL into this tester on a few pages of your website. The more important test is Google’s Mobile Friendly Test. Try checking more than just your home page and see what happens. This should be happening on every page of your website, ensuring all your content is mobile friendly. The quickest way to tell, is to pull up your website on your desktop/laptop and your mobile device and see if the layout is different. How Can I Tell If My Website is Responsive? With the increasing number of mobile devices on the market, more and more people are searching for local businesses with their phones and tablets. That change is due to a huge increase in mobile search traffic once a website has responsive design. We’ve seen that number spike to around 40-50% once a responsive design is implemented. If your website isn’t mobile friendly, I would estimate your mobile traffic is around 10-25% of all your traffic. It’s Official: Google Says More Searches Now On Mobile Than On Desktop Notice how different layout elements shrink, move, and stack – depending on the device. Below is an example of a strong responsive layout. If you only visit your website on one computer, you would never know if your website is responsive or not. Your visitors won’t have to pinch zoom on their phones or have trouble navigating to the content they’re looking for. A responsive layout will ensure a good user experience across all devices. This means your website’s content/design/layout is going to change based on the screen size/orientation/resolution of the viewers screen. Responsive Web Design is used to make your website look good and be easy to read/navigate – no matter what device your visitor is using. Do you know what responsive websites are? Does your business already have one? If so, this post isn’t for you.ĭo you keep hearing about the importance of responsive websites and mobile search? Not sure if your website is responsive? Don’t understand what responsive design means? This post is for you! What Is Responsive Web Design?
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